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š What makes a holiday let property high end?
And the latest summer occupancy summary from Beyond.
Phil Jackson
May 11, 2024
I am glad to report that the appearance of the sun āļø on more than one consecutive day this week seems to have lifted peoples positivity. I hope this flows through to an increase in bookings š for you as guests firm up their summer plans.
It has been fun pulling together our headline article for this week which I hope you will find informative and thought provoking.
See you next Saturday at 5pm?
Phil
Founder, My Holiday Guide
IN THE NEWS
According to the latest data from Beyond, there are mixed views for bookings this summer. Occupancy rates are up 6% compared to this time last year; however Average Daily Rates and Revenue Per Available Night metrics are 3-4% lower. How does this compare with your bookings?
Airbnb continues to see an overall growth with total nights and experiences booked increasing 12% from Q4 2022 to Q4 2023.
Booking dot com have released their last quarter earnings with revenue at $4.4b, up 17% from the same quarter last year. During the earnings call they highlighted about booking for this summer being strong and the importance of AI in their forward strategy. They also re-emphasised their intention to appeal the $530m fine from the Spanish government for alleged violation of competition laws.
Other News
Planning measures to control the use of properties as second homes and short-term holiday accommodation could soon be implemented in Gwynedd, North Wales
Airbnb stays could get cheaper as boss pushes hosts to lower prices
A round-up from the Short Stay Summit 2024
The first Scale Green Summit took place last week. Hereās an article with a quick round-up
LISTING PERFORMANCE & GROWTH
Tips and strategies to enhance the visibility and attractiveness of your holiday let.
What Makes A Holiday Let Property High End?
This has been a fun article to put together and may be a bit like Marmite for some!
To help explore this topic I have identified four key areas:
Accommodation quality
Leisure facilities
Guest experience
Property uniqueness
Click on the link below to read the full article and to explore pieces of wisdom that you can apply to your holiday let.
FEATURED RESOURCE
Highlighting useful tools and resources for your holiday let.
Today is World Fair Trade Day. A number of the suppliers within our resources directory provide eco-friendly options however there are not many that offer Fair Trade products.
A couple of examples are Ethical Superstore and Out of Eden. You can also check out an article we have written on Sustainable Practices for Your Holiday Let Property.
SAVINGS
Here's a quick round up of discounts and deals we are aware of from providers to the holiday let industry.
PROPERTIES OF THE NEWSLETTER
We all love looking at and getting inspiration from other properties so hereās our top pick for this edition.
NO FOMO
Missed last weeks newsletter? Hereās one thing you might like.
In last weekās newsletter we explored practical ways property managers are using Artificial Intelligence and ChatGPT.
You can read the full article here: