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š What KPIs should you pay attention to?
And news on the continued ramifications of the Levelling Up and Regeneration Bill.
š Itās great to welcome over 20 new subscribers to our new newsletter over the last 2 weeks. Welcome to our community and I hope you find our round up of information useful and informative. š
See you next Saturday?
Phil
Founder, My Holiday Guide
IN THE NEWS
Based upon a survey by Statista, the top 4 long term global risks are all environmental. Will this drive a steady increase of staycations over the next few years?
Credit: Statista
āThe average Brit is preparing to take a total of three staycations this year.ā according to a survey conducted by Sykes Holiday Cottages.
Ramifications of The Levelling Up and Regeneration Bill continue to appear.
Credit: Office of National Statistics
Other interesting news:
LISTING PERFORMANCE & GROWTH
Tips and strategies to enhance the visibility and attractiveness of your holiday let.
This week we take a look at KPIs (Key Performance Indicators). Your listing platform provides you with a bunch of information but which KPIs should you pay most attention to?
Hereās a list of the most commonly recommended KPIs along with some sources of information:
Revenue
Occupancy rate
Average daily rate (ADR)
RevPAR (Revenue Per Available Room)
Average Length of Stay (LOS)
Average Booking Window
Guest Satisfaction Score
FEATURED ARTICLE
Why is Average Booking Window data important?
With there being a general decline in bookings and with the Average Booking Window reducing, this article takes a deeper look into what the ABW is and how you might use the data alongside other KPIs.
SAVINGS
Here's a quick round up of discounts and deals we are aware of from providers to the holiday let industry.
Dusk continue to have their January sale using the code JANSALEEMAIL at checkout
Dunelmās sales continues with up to 50% off
The Original Bed Co are still offering Ā£150 off until the end of January using the code NEWYEAR2024
Mitre Linen are offering 20% off everything until the 22nd of January using the code BLUE20???
INTERIOR DESIGN
Interior design inspiration and decor tips.
PROPERTIES OF THE NEWSLETTER
We all love looking at and getting inspiration from other properties so hereās our top pick for this edition.
JUST FOR FUN
Ridiculous or entrepreneurial?